Orchard Named Agency of Record for LifeSpire of Virginia 

October 1, 2024

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Orchard Senior Marketing is partnering with Richmond, VA-based LifeSpire of Virginia to provide a full spectrum of marketing services including brand strategy & identity, lead generation and audience acquisition, website design and development, digital and traditional media management and marketing analytics.

“We are thrilled to embark on a new partnership with Orchard” said Peter Robinson, LifeSpire of Virginia’s Chief Marketing Officer. “Their creativity, strategic approach, and dedication to client success are truly impressive. We believe this collaboration will not only enhance our brand but also drive meaningful results for our business. We look forward to working together to push boundaries and achieve great things.”

LifeSpire is a premier and innovative provider of senior living services, operating five Life Plan communities across the commonwealth of Virginia.  LifeSpire’s mission is to empower individuals with choices in purposeful living built on values like faith, servant leadership, stewardship, integrity, peace of mind and joy.  LifeSpire is committed to enriching the lives of seniors, across the Mid-Atlantic region by helping them to achieve a sense of wellness and purpose.

“LifeSpire’s senior living services and leadership are among the best in the country. We are honored to be their new partner in growing and expanding their top-notch communities and heartfelt commitment to seniors in Virginia and beyond.” said Janelle Hopper, VP of Orchard Senior Marketing.

Headquartered in Cincinnati, Ohio, Orchard Senior Marketing is a division of Orchard Digital Marketing, a leading, independent, modern marketing agency.  For nearly a decade, Orchard Digital Marketing has specialized in the creation of end-to-end, integrated growth marketing programs focused on brand, goal-based performance and sustainable business impact.  With extensive expertise in the senior living category, Orchard Senior Marketing provides business building solutions to Life Plan/CCRC and Rental models in over 100 communities across twenty-five states – and in all manner of engagement types, including:  Operational, Expansion and New Development Communities.  Orchard Senior Marketing’s singular mission is to help its clients grow beyond – from now to next – through measurable, performance-driven consumer experiences.

Orchard Senior Marketing’s suite of services includes:  Integrated Marketing, Digital and Traditional Media, Lead Generation, Brand Strategy, Creative Campaigns, Content Marketing, Web Design and Development, SEO, Marketing Automation, MarTech and Analytics.

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