It’s all here. The complete range of digital marketing, analysis, and communication capabilities built to take your business to new, higher, and wholly measurable levels of growth—faster.
This is Orchard’s ground zero, the singular point from which all of our work emerges. Powerful analytics allow us to guide our clients by utilizing potent measurement programs that reveal real, actionable insights. From implementing cross-platform software integrations in online and offline environments to architecting data streams in ways that blend and shape data points, our teams use actionable intelligence and insights to guide digital decisions that align with business objectives.
Customer Data Science and Insights • Customer Journey Connection and Attribution • Marketing and Business Analytics Integrations • Data Software and Hardware Collection Architecture • Integration and Connection • Design and Reporting
It’s another way to help your business grow—integrated digital media planning, buying, and optimization across channels so you can effectively connect with your audience along their discovery and decision-making journey. We’ll closely align channels and KPIs to deliver holistically on business and marketing objectives.
Planning • Buying • Measurement
We grow your business through targeted programs that connect with and capture the digital hand-raisers actively seeking solutions via search. By using multichannel search strategies, Orchard surrounds potential prospects to boost engagement and drive conversion.
PPC • SEO/Organic • Display • Remarketing
In an ever-evolving digital landscape, using the right social media strategy helps you attract and influence new customers and build loyalty with existing ones. From increasing brand recognition to boosting web traffic to driving conversions, our programs interact with your key audience segments and build your business.
Social Auditing • Planning • Audience Segmentation • Content Creation • Paid Social • KPIs, Analytics and Optimization
Insights. Messaging. Communications Planning.
It’s all hands on deck. Orchard brings together our team of experts across a variety of disciplines to craft a 360-degree view of your audience—zeroing in on key insights, pinpointing communication barriers, and mapping out their decision-making journey. Then, we take the critical next step—discerning how to insert messaging strategies and prioritize key touchpoints to get them where you want them to go. In other words, it’s figuring out how to get the right message to the right place at the right time.
Persona Development • Messaging and Channel Strategies Communications Planning
From integrated campaigns to comprehensive content programs, our work always leverages relevant audience insights to make an emotional connection with prime prospects while providing them with the information they seek. It’s an approach to creative with one key goal: to make your business grow.
Integrated Campaigns • Copy and Design • Content
It’s the cornerstone of any successful digital marketing program—designing a destination that strikes just the right balance between creating an emotional connection and delivering all of the relevant information that allows users to learn about the brand and take action.
Architecture • UX • Design • Copy and Development • SEO
Lead Nurture/Marketing Automation Programs
This is how you can cultivate a relationship with your prospect through every stage of the buying journey—by offering relevant, meaningful content that addresses key needs and positions the brand as the right solution. By combining insightful content across channels and a streamlined delivery, we’ll provide your business with an efficient and effective way to advance your prospects to final conversion.
Audience Segmentation • Content Strategy • Landing Pages • Campaign Management • Lead Scoring